How to Get the Most Out of Your Brand Photoshoot: Prep Tips for Small Business Owners

19 Jun

Booked a brand photoshoot? Amazing – this is your chance to build a library of content that’ll work for you all year round.

But don’t just show up and wing it. With a little prep, you can walk away with images that not only look good but sell what you do. Here’s how to get the most out of your shoot – whether you're in Lincoln or working with me remotely.

1. Get Clear on Your Goal

Do you need:

Website hero images?
Social media content?
Professional but casual shots for LinkedIn?

Let your photographer know. It helps shape the whole shoot.

2. Choose Outfits That Match Your Brand

Think about what you want to project. Smart but approachable? Bold and creative? Vintage-inspired? I always suggest clients bring a few outfits – neutral, on-brand colours work best.

3. Bring Props That Tell a Story

Laptop, camera, flowers, coffee, products – whatever makes sense for your business. These little touches create variety and depth in your photos.

4. Tidy Your Space – Or Choose the Right One

If we’re shooting in your workplace, give it a little TLC. If you need a creative space, my Lincoln studio has multiple styled areas to choose from – from vintage to modern editorial.

5. Think About Where You’ll Use the Images

Your photos will be more valuable if we shoot with the end in mind. Need vertical shots for Instagram stories? Wide crops for website banners? I’ll guide you – but if you’ve got something specific in mind, tell me.

Booking a brand shoot is an investment, but with a little strategy, you’ll walk away with months of scroll-stopping content.

📸 Want to plan a shoot that feels fun and relaxed – and gets you seen? [

Steph Lammond